Which is why on Wednesday 22nd February, Sue Sowerby, Nicola Wisbey and our work experience student went to West Hatch High School in Chigwell to conduct spoof interviews with year 11, 12 and 13 pupils. We went along to support the preparation of the...

And we’re talking about agencies of course!   Many clients believe the bigger the agency – the better! A larger team to work with. More ideas. More awards. More creative. More services. But in reality – it doesn’t always work that way.   In...

An agency can be only as good as the brief you give… Here are our tips for providing briefs.Brochure DesignStep 1 – The brief You need to tell us as much as you possibly can when briefing. Preferably written briefs, however What do you want your ...

10 ways Social Media can help your business Social Media has changed the rules of marketing. With messages being communicated to millions of people in just the click of a button, businesses must adapt or risk being left behind. So, how can you use th...

Facts about Brand Perception Reputation is a result of branding Brand image (employer branding) is about how the company wants stakeholders to perceive them Brand perception (employer branding) is how end users really do see them Employer branding i...

What makes a good brand? A good brand starts off with a good name. Without a name – there is no brand. Is there a meaning to your company name? Do you want one? Is your name suitable for the market you are going to operate within or are operating w...

Do you know the real benefits of using an ad agency? If not, you could be missing out! An advertising agency, such as Sowerby, acts as a central point for placing all your advertising needs - local, regional, national, international, newspaper, trade...